Pest Control. Done right.
When a Florida homeowner spots termites swarming or ants in the kitchen, they Google "pest control near me" and call whoever shows up first. If your company isn't in the Google map pack or the Local Services Ads at the top, that recurring contract goes to a competitor. Pest control marketing here is about more than one-time calls. We help you get found on search and maps, earn the reviews that win trust, and build a site that turns clicks into the quarterly and monthly accounts that pay for years.
What we do for pest control
3 focused services, built around how the home services industry actually works.
Where most pest control get stuck.
Door-to-door crews and national franchises poaching neighborhoods you've serviced for years.
Door-to-door crews and national franchises poaching neighborhoods you've serviced for years, undercutting you on the first treatment to lock in the recurring contract
Seasonal swings where mosquito season and termite swarm calls spike all at once.
Seasonal swings where mosquito season and termite swarm calls spike all at once, then go quiet, making lead flow hard to plan around
Burning budget on Google Ads for terms like 'termite treatment' at $30 to $45 a click without landing pages built to book the inspection.
Burning budget on Google Ads for terms like 'termite treatment' at $30 to $45 a click without landing pages built to book the inspection
Winning the one-time call but losing the lifetime value because nothing on your site or follow-up pushes the homeowner onto a recurring plan.
Winning the one-time call but losing the lifetime value because nothing on your site or follow-up pushes the homeowner onto a recurring plan
A marketing system, not a one-off.
Local SEO for Pest Control
We get your company into the Google map pack for searches like 'pest control near me,' 'termite inspection [city],' and 'mosquito control [city].' That means optimizing your Google Business Profile, building local citations, and creating dedicated pages for each service and each town you cover, from West Palm Beach to Port St.
Google LSA & Ads Management
Local Services Ads sit above everything else and charge per lead, not per click, which fits pest control well. We get you verified as Google Guaranteed, manage your LSA profile and disputes, and run search campaigns for swarm and mosquito spikes when demand jumps.
Pest Control Web Design
We build fast, mobile-first sites with a service page for every offering: general pest, termite, mosquito, rodent, and lawn. Click-to-call buttons, simple quote forms, and clear plan pages make it easy for a homeowner to start service and easy for you to steer them toward a recurring agreement.
Data points worth knowing.
Over 90% of consumers search online before hiring a home service like pest control
Businesses in the Google map pack capture the large majority of local clicks, often cited near 44%
Pest control keywords are among the most expensive in home services, running roughly $13 to $45 per click on Google Ads
Questions we get every week.
How do I compete with the big franchises and door-to-door crews?
You win where they're weak: local search and reviews. A national brand can outspend you on TV, but a well-optimized Google Business Profile, real local service pages, and a steady stream of reviews put you in front of homeowners in your exact neighborhoods. We focus on the searches and towns where you can realistically rank and earn the recurring account.
What is Google LSA and is it worth it for pest control?
Local Services Ads run at the very top of Google and charge per lead instead of per click, which usually fits pest control well given how pricey the keywords are. You also get the Google Guaranteed badge, which builds trust. We handle verification, manage your profile, and dispute junk leads so you only pay for calls that count.
How long does pest control SEO take to work?
Plan on 3 to 6 months for meaningful ranking gains, longer in competitive markets. We knock out quick wins first, like fixing your Google Business Profile and technical issues, then build service and location pages and reviews over time. We won't promise overnight rankings. Steady work that compounds beats a quick trick that fades.
Can you help me turn one-time calls into recurring contracts?
That's where the real money in pest control lives, so we design for it. Your site and plan pages make the value of quarterly and monthly service clear, and we set up review and follow-up touchpoints after a one-time job. We can't guarantee a conversion rate, but pointing every lead toward a recurring plan is built into how we structure the pages.
Ready to grow your
home services practice?
We'll review your current online presence and put together a plan specific to your business. No generic proposals, no obligations.