AI Search Optimization.
AI search optimization, also called generative engine optimization (GEO) or answer engine optimization (AEO), is the work of getting your business cited when people ask AI tools like ChatGPT, Perplexity, Gemini, Copilot, and Google AI Overviews a question. These tools pull answers from a mix of well-structured pages, third-party mentions, and authoritative sources, not just whatever ranks first. It is a new layer on top of traditional SEO, not a replacement for it. For West Palm Beach businesses, it means showing up when a potential customer asks an assistant for a recommendation instead of typing a search.
Engagement at a glance
- Based in
- West Palm Beach
- Reach
- Local + remote
- Cadence
- Weekly demos
- Team
- Small, senior
- Reporting
- Live dashboards
- Lock-in
- None
How we think about it
Compound work. No shortcuts. A year of steady craft beats a month of tricks every time.
The honest version of ai search optimization.
We start with a visibility audit. We run your real buyer questions through ChatGPT, Perplexity, and AI Overviews to see who gets cited and who gets skipped. Then we make your content easy to quote: clear definition blocks, comparison tables, and plain-language FAQs, plus the right schema and an llms.txt file. We check that GPTBot, PerplexityBot, ClaudeBot, and Google-Extended can actually reach your pages. We build authority with cited statistics, named expertise, and real third-party presence, because citations compound over months, not days. Nobody controls how an AI phrases an answer, so we report on citation share and movement instead of promising you a spot in any answer.
Most agencies sell this as a cheat code. It isn't. It's a craft, and we treat it that way. Our engagements start with a read of your current state and a plan we can stand behind. Then we get to work.
Deliverables, not deliverance.
AI visibility audit across ChatGPT, Perplexity, and AI Overviews
A clear picture of where AI answers cite you and where they cite competitors
Extractable content structure: definition blocks, comparison tables, FAQs
Content AI tools can lift and quote as a standalone answer
Schema markup and an llms.txt file for AI systems
Cleaner machine-readable signals so assistants understand your business
AI crawler access checks (GPTBot, PerplexityBot, ClaudeBot, Google-Extended)
Pages AI engines can actually reach and cite instead of skipping
Authority building through cited stats, expert attribution, and third-party mentions
Authority that keeps earning citations as it builds over time
Questions we hear every week.
What is AI search optimization, and how is it different from SEO?
Traditional SEO gets your page ranked in Google. AI search optimization gets your business cited inside AI answers from ChatGPT, Perplexity, Gemini, and Google AI Overviews. The foundation is the same solid SEO, but you add extractable structure, schema, and authority signals so AI systems can lift and quote your content. A well-built page can get cited even when it is not the top organic result.
Can you guarantee my business shows up in ChatGPT or Google AI Overviews?
No, and you should be wary of anyone who does. We do not control how an AI model phrases an answer or which sources it picks on a given day. What we control is the work that makes you citable: clear structure, accurate schema, open AI crawler access, and real authority. We report on citation share and movement so you can see progress honestly.
How long does AI search optimization take to show results?
Plan on 30 to 90 days for the first audit, structural fixes, and schema work, then steady gains as authority builds. AI citations follow the same compounding curve as SEO: a year of consistent craft beats a month of tricks. We track your visibility across the major AI platforms monthly so you can watch it move rather than guess.
Pairs well with these.
Improve your search rankings with technical optimization, content strategy, and link building.
SEO, or search engine optimization, is the process of improving a website's visibility in Google and other search engines.
Blog posts, articles, and content strategies that build authority and drive traffic.
Content marketing is creating and sharing useful content like blog posts, guides, and videos to attract and engage your target audience.
Earn links and brand mentions from real publications to build the authority search engines reward.
A digital PR agency earns links and brand mentions from real publications, journalists, and industry sites instead of buying or trading for them.
Ready for an audit?
Tell us about your project. We'll come back with a plan that fits your goals and your budget, usually within a week.